Clear pricing. No unnecessary layers.
You pay for an experienced specialist doing the work, not for account managers, junior teams or overheads. My fee is a flat monthly amount, and your media budget is paid directly to the ad platforms.
Campaign management
From £3,500 a month
Ongoing management of one channel, usually Google, LinkedIn or Meta, for companies that need it set up properly and run well.
- Tracking checked and fixed where needed
- Campaign builds, testing and optimisation
- Regular reporting on spend and results
Fractional Head of Paid Media
£6,000 to £10,000 a month, typically
I own paid media across every channel you run, from strategy and budget to the builds themselves, with reporting tied to your CRM or store.
- Strategy, budget and channel mix
- Google, Microsoft, LinkedIn, Meta and TikTok run by me
- Reporting on pipeline, customers and revenue
- Time with your team and leadership
- Oversight of any agency or freelancers
Independent audits
Free initial review
A first look at your accounts, tracking and spend, with what I'd focus on. A full in-depth audit is scoped and priced to the size of your accounts.
- Account structure and budget waste
- Tracking and attribution
- Platform results against your CRM or store
- Media budget
- Separate from my fee and paid directly to Google, LinkedIn, Meta or TikTok. I never mark it up or take a percentage.
- Contract
- 30-day rolling, with no lock-in and no exit fee.
- Your accounts
- I work in ad accounts, analytics and CRM that you own, through access you grant.
One specialist. Clear accountability.
Audit
Understand the account, tracking, budget and business objectives.
Plan
Build a realistic channel and optimisation strategy.
Execute
Implement changes, manage campaigns and test improvements.
Report
Explain what happened, what it means and what changes next.
Pricing questions
How much does paid media management cost?
Retainers start at £3,500 a month for one channel at an early-stage company. Most multi-channel engagements sit between £6,000 and £10,000 a month. It's a flat monthly fee, never a percentage of ad spend, and your media budget is paid directly to the platforms, separate from my fee. Contracts are 30-day rolling.
Is there a minimum contract?
No. Retainers are 30-day rolling, with no lock-in and no exit fee.
Do you take a percentage of ad spend?
No. I charge a flat monthly fee. Percentage-of-spend pricing rewards spending more, which isn't what you want from the person managing your budget.
What is included in an account audit?
I review account structure, budget allocation, search terms and targeting, creative, conversion tracking and how platform results compare with your CRM or store data. The free initial review is a first look at where I'd focus. A full in-depth audit is scoped and priced separately.
Do clients own their advertising accounts?
You should, and I recommend it in every case. I work through access you grant to your own ad accounts, analytics and CRM, so the accounts, data and history stay with you if we stop working together.
See what I'd change in your accounts
Request a free audit. I'll send a short written review of where money is being wasted and what I'd fix first. It's yours to keep either way.